Dramatic Spaces Home Staging and Design

Believe it or not the real estate season is slowing down.  Spring is the time that most sellers put there house on the market and there is a flurry of activity.  What if you missed this hot selling/buying period and your home is still on the market or you haven’t even listed it yet?

I went on MLS the other day, as I frequently do, and it is unbelievable the amount of little red dots that pop up.  Those little red dots show the location of all the houses for sale in a particular area (I know you know this).  I often wonder what these homeowners are feeling at this time. Are they totally stressed and freaking out or just feeling it’s okay, someone will eventually come along and want my house.

My guess is most homeowners are experiencing the stress and the freaking out feeling.  Whether to fret or not depends on your selling strategy. You do have a selling strategy, don’t you?

One of my favourite strategies to ensure your home is the one buyers want is home staging (you probably guessed that).  I mean, if you look at all those little red dots what makes your home so special.  We are talking high availability here.  Take a minute, go to the MLS in your area and put in the price range of your home.  How many little red dots are there?  Sure there is going to be different features for each of these homes, but this gives you a good perspective of the numbers you are up against.

Let’s say there isn’t as many little red dots and there is only a few (not reality, is it?).  Then the buying decision comes down to your home and a few others that closely match the features of yours.  So again, what is it about your home that will push the buyer in the direction of purchasing your home? These are the questions you need to be asking yourself.  I guarantee, the home that has that little extra or captures the emotion of the buyer will be the one that is sold and when done right will draw a bidding war.

How do I get a home that is top dog you ask?  Quite simply, make changes that have great impact on the look and feel of your home.  It is that extra effort that will pay off in the end.  When you think you’ve done enough, do some more.  It is like the job interview.  Do you want the job or not? Are you going to do whatever it takes to get the job?  Do you know the person that gets the job is usually the one that has done their research (basically, prepared properly for the interview) and has the confidence in themselves.

So, take a look at your home selling strategy.  Ask your agent, if you are working with one, what their strategy is.  If your home is not selling the typical response is reduce the price.  Why not take the money that you would reduce it by, usually $5,000 and invest it in some changes or improvements, possibly home staging.  You will more than likely double your investment.  I have seen a return as much as $100,000.  I will say, these results are not typical, but the possibilities are endless.  Your return on your investment is much higher than if you keep everything the same.

Tags: buying decision, DIY, do-it-yourself, emotional buying, home selling, home selling strategy, home stager, home staging, homeowners, investment, job interview, MLS, MLS listing, real estate, return on investmet, ROI, selling strategy, selling your home

This entry was posted on Sunday, July 11th, 2010 at 9:31 pm and is filed under Home Seilling. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.